1st Arabia - Meetings, Conferences, Incentives, Exhibitions


Exhibitions are activities organized to show new products, services and information to people who have an interest in them, such as potential customers or buyers. The company showing their new products, the exhibitor, typically rents an area from the organizer and sets up a booth to meet with potential buyers. The buyers or the public need an invitation or a ticket to be allowed into the exhibition.

Purpose of exhibition:
  • Get sales leads
  • Build a network for influential contacts
  • Gather new information on the competition
  • Build the company’s image